Cartoon Network Branding Discussion Thread

[Francisque]

Rebrand apparently?

 

[Checkerboard]

Insert GTA meme here.

 

[dip]

Rebrand apparently?

honestly, although this is a major downgrade from the current(?) redraw your world branding, this still looks kinda nice! i love the vibe they're going for with the warp and reflection effects seen at the beginning of the bump, and the endtag at the end has a p nice animation. although its a little too early to judge, i'd say this has potential!

 

[Toonhead2002Ultra]

My first impression is that it looks too minimalist so far, but I think we should wait to see the whole package before we can judge this new branding properly. I do like the wave effects shown, and a circle and square becoming the logo. If they don't re-use the "Redraw Your World" slogan, then I'd say we call this new era the Waves era, or the Circle and Square era. Btw for any of those who think that RYW was too short, eras such as Yes! and Check It 3.0 lasted for a similar period of time and at least it lasted longer than something like the Fall era.

 

[dip]

here's my attempt at remaking the new CN next bumper!

 

[narq]

here's my attempt at remaking the new CN next bumper!

That's actually a good remake, great job!

 

[Checkerboard]

Looks too real for a recreation for my taste lol. I hope its not some prank.

 

[narq]

Looks too real for a recreation for my taste lol. I hope its not some prank.

It really isn't. I saw the new bumpers airing on CN US live. I know that I have no proof and you really don't have to trust me, but yeah just find a stream and tune in before TTG for example.

 

[Checkerboard]

As I mention in the other thread iirc, the more I look at it the more I see similar elements from Disney.

 

[Francisque]

As I mention in the other thread iirc, the more I look at it the more I see similar elements from Disney.

There are many dissimilarities too, and we haven't definitely seen all of it.

Minimalist as @Red Arrow is the current trend, not just Disney 's.

Anyway, idents will definitely exist, and that's the most interesting part for me, hopefully something not so focused on characters, so that it can be used for a long time, like Checkerboard 2010

 

[narq]

Another new rebranded asset

 

[J10]

The word "Next" has went smaller just like Animal Planet, after they debuted these bumpers.

I think the new US DOG will be used on EMEA feeds, at the start of the programs and after the break, and disappears during the breaks, as RYW was being scrapped in the US.

 

[Francisque]

The word "Next" has went smaller just like Animal Planet, after they debuted these bumpers.

I think the new US DOG will be used on EMEA feeds, at the start of the programs and after the break, and disappears during the breaks, as RYW was being scrapped in the US.

The opposite seems to be true.

Soon after the WBD channels, Discovery channels in the UK have started keeping the DOG on all the time, like with the ex-Turner channels

 

[J10]

The opposite seems to be true.

Soon after the WBD channels, Discovery channels in the UK have started keeping the DOG on all the time, like with the ex-Turner channels

I indirectly mention Pan-Regional feeds of Animal Planet and Discovery Science in Europe as an example, and that Cartoon Network across the region would use it on the start of programs, and I didn’t mention the UK feeds of Discovery-side TV Channels at all.

That post I wrote isn’t related to the UK channels at all, and it’s different. I forgot to write (except for the UK and Italy).

 

[Checkerboard]

They created one animation and used it for the bug and endboard.

 

[dip]

some new graphical assets that debuted today

new endboard + logo animation: "NEW" screenbug banner :

i think its safe to say redraw your world is dead (at least the new branding isn't bad!)

 

[Checkerboard]

What was the point of RDYW then? This looks so cheap that people were already making fan bumpers before it properly debuted.

 

[Perla Magica]

What was the point of RDYW then? This looks so cheap that people were already making fan bumpers before it properly debuted.

Maybe they're experimenting with some graphic elements.

 

[dip]

What was the point of RDYW then? This looks so cheap that people were already making fan bumpers before it properly debuted.

my personal theory: Redraw Your World was probably meant to be this large-scale rebrand of CN (ala check it or city) that got cut short by the merger with Discovery, and knowing the execs at Discovery, they most likely want to take CN in a different direction and this branding is the byproduct of that

(also thanks for the indirect shoutout with the line mentioning fanmade bumpers ;] )

 

[Checkerboard]

That's a good possibility. I wish the merger never happened. All it brought so far for WB is pain.